Evaluation (Question 2) How does your media product represent particular social groups?

What went well:


Upon reflection, I made my magazine suit the target audience (TA)  because it features young artists and vibrant colours. Also I have kept a lot of the stereotypes of Jazz because it is seen as a genre for upper class people and I wanted to dispel that myth.  I thought about what kind of magazine I would want and decided it needed to cater for not only people starting out in music but more accomplished and aspiring musicians and music lovers.  I am hoping my TA can relate to this magazine better than older, existing magazines on the market.  Current jazz magazines are definitely aimed at an older or middle aged audience. 


I have done this well by keeping the magazine suitable for my TA, appealing to those who are young and want to become professional musicans. I liked how I created a female based magazine as Jazz is really male orientated. I achieved this by using a lot of purple in my colour scheme and the fonts are quite fancy. The stereotypical handwriting fonts are conventionally associated with women. On the other hand, creating a magazine for mostly women narrows my TA as not many men are going to read this. This could be seen as part of Mulvey's Male Gaze theory. Most likely boys will want to read this as there are attractive women in it.


What didn't go well:


As a result of keeping the Jazz stereotype I didn't create the effect I want. I wanted it to come across as everyone can take part even if they are from a working class background. Also I wanted my magazine to be gender neutral and instead I shoud have adhered to the the Gold, White and, Siver colour scheme I origianly planned. In addition I could have used more male models. As I have gone on to analyse my magazine, I have realised I have created a magazine that puts women into the sterotypical catagory of the 50's. Something which I was not going for at all.  If I did this again, I would make sure future issues were more gender neutral.