1. How do you consume print media?
Upon reflection, out of the 20 people I surveyed the majority said they bought music magazines in shops. This would be good for my magazine sales because most people consume media this way as it easily accessible. The least popular choice was online subscription. Although it is easily accessible and easier to read, not everyone has access or has preference to the internet. In conclusion, the best distribution methods are shop brought magazines or downloadable or streamed magazines.
2. If you don't buy/download magazines, why not?
From my survey, the majority said that even though you can download magazines you can view online without the need to pay or subscribe to them. Those surveyed said various opinions like "...the youngsters of today prefer to gather their information through different types of media e.g. video or interactive based media rather than through literature". Also, copies on the internet are free which appeals to students especially.
3. What would encourage you to buy/download magazines?
Those surveyed stated that they would buy/download a magazine if the article of the celebrity appealed to them. Also, a frequent answer was bright colours and clear pictures. This is good for my magazine as if I include these things it will be more appealing to a younger audience as they are more likely to look at the image first rather than read the article. From my survey, I have learned that my target audience are not as worried if I have used good quality paper for my pages.
4. What do you expect to see on a front cover?
The main thing that people want to see on a font cover is that the feature story image is large and stands out. They also want to see the main star on the front cover. This is a good feature as it shows the reader who the magazine is about and also grabs people attention on the shelves. I will include less terminology as I will have an audience who may not have experienced the jazz genre before.
5. What colours would you associate to the genre Jazz?
There are four main colours which people associate to Jazz. These are gold/yellow, white, Bronze and black. This is because jazz is seen as a classy genre but also black relates to its history of southern America and the time of the apartheid. The least popular colours were blue, red and brown. Upon reflection, I will use gold, black and white as it appeals to my target audience the most.
6. What images would you expect to see on the front cover and contents?
From my survey that I conducted, my results show that genre related items such as instruments and Jazz artists. This is so that people will know what the magazine is about. They also said they liked to see synergy between the pages. This makes the magazine look neat and presentable. Only one person said they would like to see a bold picture of the feature artist on the front and multiple images in the contents.
7. What would catch your eye on a magazine front cover?
My most popular answer was that people like to see bright and vibrant colours. This will catch there eye therefore will attract people to my magazine and not others. Another answer that was appealing was bold letters/ masthead/ images etc. I feel that because of the age group I am trying to appeal I need lots of this to attract them to the magazine. They are not so bothered if the artist is smiling or serious.
8.How much would you pay for a magazine?
A good price for my magazine is £2.99 as most of those surveyed said they would pay between £2 - £5 depending on the quality of the paper would vary the price. Upon reflection less people would pay between £0 - £1.
No comments:
Post a Comment